– Min 4-10 years of experience in Marketing in FMCG, Consumer Goods, Fashion
– MBA in Sales & Marketing
Key Job Responsibilities:
1) Lead all the marketing initiatives of travel products/ categories for the designated brand
2) Accountable for driving category sales and support sales channels through execution of advertising, promotion and branding activities
3) Market size estimation, identifying market trends and shift in consumer preferences and pricing decisions pertaining to the category
4) Assist in the launch of products and support sales.
5) Use sales forecasting and strategic planning to ensure the sale and profitability of products, lines, or services.
6) Tracking and mitigating competition actions, driving various planning cycles (eg, long-range plan, profit plan, operating plan) for product categories.
7) Supporting product design process, mining of consumer relevant innovation and maintaining the health of product portfolio
8) New Product Development, Launch and Project Management
9) Works with design and creative agency for product development and brand communication